Plant Power is reaching thousands of people by handing out vegan brochures. We went to one of their actions the other day at Amstel station and spoke to organisor Lise.
Category: activism
“Effective vegan outreach for us is to attract people instead of discouraging them.”
‘Close all slaughterhouses!’ Impressive outreach action with Bite Back at Dam square the other day, their latest virtual reality project IAnimal plus inspiring interview with co-founder Benjamin Loison about effective vegan outreach.
Spotted: ‘Diervriendelijk Vlees Bestaat Niet’
‘Diervriendelijk Vlees Bestaat Niet’ (‘there’s no such thing as humane meat’) – nuff said! Spotted in Amsterdam-North. Sticker campaign and archive of the way meat is promoted as ‘animal-friendly’, find out more at the website.
Spotted: sticker of animal sanctuary Melief
Spotted at Rijnstraat – this sticker of animal sanctuary Stichting Melief! Started by two vegans at a location close to Rotterdam, they eventually moved to Germany (just over the border at Emmen) to be able to expand. They’re taking care of literally thousands of animals! Melief is open for visitors every Saturday afternoon and at the yearly open day, this year on August 27th.
Spotted: animal rights solidarity sticker
Spotted at Bilderdijkstraat – support sticker for the Free Sven and Natasha campaign. Sven and Natasha are two animal rights activists from Amsterdam who are being prosecuted for involvement in the SHAC campaign, an animal rights campaign set up to close down notorious animal laboratory Huntingdon Life Sciences in the UK. Sven and Natasha are currently awaiting trial in England.
Visit www.freesvenandnatasha.org to learn more.
Spotted: Party for the Animals election poster
Spotted at Nassauplein, Amsterdam West. Poster of Marianne Thieme, for the general election next week. She is parliamentary leader of the Dutch Party for the Animals (‘Partij voor de Dieren’ in Dutch) and also vegan.
She co-founded the political party in 2002, with the aim of representing non-human animals in parliament. At the moment they hold two seats at the House of Representatives. They are the first political party worldwide focused on non-human animals to have achieved a position in parliament!
Educating people about the meat industry with Ongehoord’s newest project Dier in Blik
How can we make people empathise with animals in the meat industry? Animal rights group Ongehoord believes they found the answer with their newest project Dier in Blik 2.0 Build entirely by themselves, it’s a smart and unique project to educate the public, allowing visitors to experience the life of a pig in the meat industry.
Vegan Amsterdam went to have a look at a try-out in Amsterdam and got to ask a few questions to spokesperson Johan Boonstra.
The interview is in Dutch, if you want to switch on/off English subtitles just click in the bottom of the screen to select.
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Check out other inspirational people we interviewed!
‘Power of plant-based food’ campaign
Another ad campaign by vegan outreach organisation Even Geen Vlees! This one focuses on the power of plant-based food and highlights vegan athletes. The text translates as: ‘Discover the power of plant-based food!’ In total there are six different designs, this one shows Dutch champion powerlifting Sanne Visser.
The posters are visible on 140 (!) different locations throughout the whole country. In Amsterdam find them at trainstations Amsterdam Centraal, Amsterdam RAI, Amsterdam Sloterdijk, Amsterdam Bijlmer Arena, Amsterdam Muiderpoort and Amsterdam Holendrecht! They’ll still be up for a few days, until Tuesday.
Spotted: go vegan graffiti
Spotted some time ago on a dike in Zeeburg.
Spotted: ‘Even Geen Vlees’ sticker
Sticker by Even Geen Vlees, an organisation based in Amsterdam which encourages people to try a meatless diet. Last year they ran an ad campaign on Dutch train stations about the environmental costs of the production of meat. At the moment they are planning another campaign, highlighting the power of plant-based food!