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‘Power of plant-based food’ campaign

Another ad campaign by vegan outreach organisation Even Geen Vlees! This one focuses on the power of plant-based food and highlights vegan athletes. The text translates as: ‘Discover the power of plant-based food!’ In total there are six different designs, this one shows Dutch champion powerlifting Sanne Visser.

The posters are visible on 140 (!) different locations throughout the whole country. In Amsterdam find them at trainstations Amsterdam Centraal, Amsterdam RAI, Amsterdam Sloterdijk, Amsterdam Bijlmer Arena, Amsterdam Muiderpoort and Amsterdam Holendrecht! They’ll still be up for a few days, until Tuesday.

Eva Meijer: “Rational arguments are not sufficient for vegan outreach”

We recently met up with multitalented Eva Meijer. This year she published a book on animal language called ‘Dierentalen’. Her third novel ‘Het Vogelhuis’ got published in September and was well received in national newspapers and on tv. She is also writing her PhD thesis at the University of Amsterdam, on political animal voices.

Accompagnied by her dog Doris, she discusses the role of philosophy within the animal rights movement, animal rights at the university and the relationship between her literary and philosophical work.

The interview is in Dutch, if you want to switch on/off English subtitles just click in the bottom of the screen to select. Filmed at Beatrixpark, Amsterdam.

Check out other inspirational people we interviewed!

Activist Kaja: “Our style of activism is direct yet subtle at the same time”


 
Earthlings is a well known documentary showing a.o. the abuse of animals in the food industry. The Earthlings Experience started last year by London Vegan Actions. Inspired, Dutch activist Kaja set up a similar campaign in the Netherlands.

She tells us about how she started out, the way people in Amsterdam react and she shares her views on effective activism.

The interview is in Dutch, if you want to switch on/off English subtitles just click in the bottom of the screen to select.

Have fun watching and be inspired!

Check out other inspirational people we interviewed!

‘Even Geen Vlees’ ad campaign

evengeenvlees

New initiative to encourage people to eat less meat: Even Geen Vlees (translates as ‘no meat for a while’). Run by two vegans from Amsterdam.

The idea is to finance an ongoing poster campaign on Dutch train stations. To launch the campaign, this first poster got placed on trainstation Amsterdam Zuid and will be visible for a week. It draws attention to the huge amount of water needed for the production of meat and dairy.

Spotted: anti animal testing slogan

bprc

Spotted at Amsterdam-Zuid, 2015.

The BPRC is a primate testing laboratory located in Rijswijk. The website bprcmoetdicht.org belonged to ‘Actiecampagne Koen’, a grassroots campaign to close down the centre. The campaign reached its highlight between 2001 and 2004 with actions happening all over the country. Actiecampagne Koen ended eventually and the BPRC is still open, yet other groups like Een Dier Een Vriend and Anti Dierproeven Coalitie are still campaigning for its closure.